Professional Development

5 Tips for Small Higher Ed Marketing Teams

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Posted on September 01, 2019 in Building Your Smarter Campus, Communication and Advancement, Professional Development, Reaching Students, School Operations

While some universities have several people and teams focused on social media, public relations, and marketing — what if your small department is supposed to do aspects of all three? Don’t stress, we’ve got five tried-and-true techniques to help you maximize results. Automate. Make sure you’re using as many automated resources as possible. Schedule social... Read More »

10 Steps: LinkedIn for Your Institution

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Posted on August 06, 2019 in Building Your Smarter Campus, Communication and Advancement, Partnership, Professional Development

Most institutions know that social media — especially LinkedIn — is a powerful tool to connect with community organizations, sister institutions, parents, and alumni. But where to start? Start utilizing LinkedIn with these 10 easy steps. Accurate contact info In the “About” section of your university’s LinkedIn profile, make sure your contact information is correct... Read More »

See you at Alliance 2019!

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Posted on February 08, 2019 in Building Your Smarter Campus, Conferences and Events, Partnership, Payment Technology Trends, Professional Development

We’re looking forward to seeing you at the 2019 Alliance conference in March! When you’re exploring the conference, make sure to check out our panel featuring higher education experts from the North Carolina State University, Rochester Institute of Technology, University at Buffalo and University of Colorado. We’ll be hearing how smarter payment technology has allowed them to streamline processes on... Read More »

Jedi mind tricks: Part four

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Posted on October 31, 2017 in Professional Development

“Remember, concentrate on the moment. Feel, don’t think. Trust your instincts!”  – Qui-Gon “Feel the Force. Don’t deny your feelings.”  – Obi-Wan Kenobi This is the fourth, and final, blog post on my favorite Jedi mind tricks. In my first three posts, we covered choosing response over reaction, reframing and perspective taking, and being present.... Read More »

Jedi mind tricks: Part three

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Posted on October 19, 2017 in Professional Development

Qui-Gon: “Don’t center on your anxieties, Obi-Wan. Keep your concentration here and now, where it belongs.” Ob-Wan: “But Master Yoda says I should be mindful of the future.” Qui-Gon: “But not at the expense of the moment. Be mindful of the living Force, young Padawan.” This is the third in a series of four blog... Read More »

Jedi mind tricks: Part two

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Posted on August 11, 2017 in Professional Development

Luke Skywalker: “I can’t believe it.” Yoda: “That is why you fail.” This is the second in a series of four blog posts on my favorite Jedi mind tricks. My first Jedi mind trick highlights how to process a situation prior to responding. Jedi Mind Trick #2: Reframing and Perspective Taking As I write this... Read More »

Jedi mind tricks: Part one

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Posted on June 01, 2017 in Professional Development

This is the first in a series of four blog posts on my favorite Jedi mind tricks. Try them in your office, on your campus, and with those whom you most frequently interact. Jedi Mind Trick #1: Choose response over reaction The delay in line made no sense. “What are these people thinking? Who in... Read More »

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